GMMTV says Scarlet Heart Thailand costumes draw on several cultures
GMMTV said on 23 October that costumes in its upcoming series "Scarlet Heart Thailand" draw on Lanna, Tai ethnic, Chinese and Myanmar traditions, not only Thai ones. It responded after some Myanmar viewers questioned teaser costumes and a 20 October petition. The company apologised for concerns raised.
GMMTV said on 23 October that costumes in its upcoming series "Scarlet Heart Thailand" draw on Lanna, Tai ethnic, Chinese and Myanmar traditions, not only Thai ones. It responded after some Myanmar viewers questioned teaser costumes and a 20 October petition. The company apologised for concerns raised.
The statement addresses concerns from Myanmar viewers about cultural references in an upcoming Thai series from a major Thai entertainment company.
20 October 2026
Online petition launched asking the production team to clarify its historical references and design sources.
23 October 2026
GMMTV issued a statement saying the fictional city of Ullavee draws on several cultures, and apologised for concerns.
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