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2026年第三季度全球PC出货量下降21%,内存和芯片价格上涨

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2026年第三季度全球PC出货量下降21%,内存和芯片价格上涨

50字速览

Counterpoint Research表示,2026年第三季度全球PC出货量同比下降21%,原因是内存(RAM)、固态硬盘(SSD)和芯片价格上涨。该季度智能手机出货量也降至14年来的最低水平。Counterpoint预计,2026年第四季度出货量将下降27%,2027年大体持平。

为何重要

Global PC shipments plunged 21% in Q3 2026 as rising RAM, SSD and processor prices pushed up computer costs. Budget-conscious consumers face fewer affordable options, while manufacturers struggle with weaker demand and higher production expenses.

后续看点

Counterpoint Research forecasts a further 27% decline in global PC shipments in Q4 2026, with the market remaining broadly flat in 2027. Manufacturers may increasingly adopt older components and prioritize higher-margin configurations to control costs.

关键日期

  1. Q3 2025:Windows 10 support deadline and tariff concerns accelerate PC purchases.
  2. Q2 2026:PC shipments decline after more than two years of growth.
  3. Q3 2026:Global PC shipments fall 21% year-over-year.
  4. Q4 2026:Counterpoint forecasts a 27% shipment decline.
  5. 2027:Shipments are expected to stabilize, with limited recovery.

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